"At Usha Designer Studio, we believe every saree carries a story. Our upcycled frocks are not just dresses—they’re cherished memories, reimagined with elegance, care, and a commitment to sustainability for a new generation to admire and wear with pride".
The Art
of Upcycling
Discover how Usha Designer Studio expertly reimagines traditional sarees into bespoke navy blue long frocks, blending sentimental value with cutting-edge design. Each transformation preserves the saree’s fabric richness and artistry while unveiling a dress suited for today’s celebrations.
An Eco-Friendly Saree Transformed
The Art of Upcycling into a Designer Long Frock
Fabric and Colour
Story
Sustainable
Fashion Choice
How to Order
Your Custom Frock
Bring your treasured saree to Usha Designer Studio, Vijayawada, where expert designers will consult on style, fit, and details—from heart necklines to kalli panels
Signature Heart Neck & Flattering Elbow Sleeves
This designer frock draws attention with a delicately crafted heart neckline and elegant elbow sleeves—features that flatter while ensuring comfort. The intricate zari motifs from the original saree are skillfully highlighted, creating a sophisticated focal point.
Kalli Cut for
Volume and Grace
The signature Kalli cut introduces carefully tailored panels, transforming the flare and drape for a graceful, voluminous finish reminiscent of classic ballgowns. This panelling technique adds movement and grandeur, letting the wearer stand out at any occasion.
Customisation
with Every Detail
Clients are invited to collaborate on every design choice, from neckline to sleeve and skirt details. Usha Designer Studio’s consultative process ensures each dress is as unique as its fabric history, combining timeless beauty with a perfect fit.
✽ Your Wardrobe, Our Planet
Threads of a New Legacy
Designer Saree Upcycling & Ethical Tailoring by Usha Designer Studio
Focusing on Resource Waste (for new production)
The immense thirst for new fashion is rea;l a single cotton T-shirt demands an astonishing 2,700 litres of water to produce.
Focusing on Greenhouse Gases from Landfills
Methane is more than 25 times more effective at trapping heat in the atmosphere than carbon dioxide over 100 years. This makes the methane released from landfills a significant contributor to global warming and climate change.
Total Volume of Waste & Landfill Burden
When we say that an astounding 80% of India's domestic textile waste is dumped in landfills, it means approximately 6.24 million tonnes of clothes and fabric are added to the environment's burden every single year
Why Choose Usha Designer Studio in Vijayawada?
Sustainable Fashion, Personal Story
Tailored Luxury with Trusted Craftsmanship
Renowned throughout South India for ethical production and exceptional tailoring, Usha Designer Studio delivers hand-crafted outfits that echo both heritage and elevated fashion. Each project seamlessly combines skilled artistry with sustainable goals and contemporary style.
How to Order: Start Your Saree-to-Dress Journey
Contact Usha Designer Studio now to turn a beloved saree into an extraordinary, made-to-measure long frock. Book a consultation by phone or message and step into personalised, sustainable fashion.
Book a Consultation Today?
Transform Your Cherished Saree into a Statement Dress
Let's Connect
Typically, design consultation, tailoring, and finishing take about 3-7 working days, depending on the design complexity and customisation involved.
Yes, Usha Designer Studio schedules fittings as needed to ensure the final frock fits perfectly and comfortably before delivery.
We design and stitch blouses, lehengas, gowns, saree-to-lehenga transformations, kurthas, sherwanis, frocks, kidswear, and bridal ensembles with Aari/Maggam embroidery.